IdeaStream: NextGen 2026

Context: MIT Collaboration, Visual Identity, Branding
Timeline: (2025, 3 months)
Collaborators: Abby Conant, Annika Pyo, Brady George, Gloria Huang, Hangi Cho, Vea Ran

Tools: Figma, Adobe AfterEffects

IdeaStream: NextGen is an annual business development event hosted by the MIT Deshpande Center for Technological Innovation. I worked on the brand identity for the 2026 event with a team of 6 in collaboration with the MIT Team. We created a Minimum Viable Brand (MVB) for the event.

MIT IdeaStream: NextGen is a business-building event that connects MIT spinout companies with the resources needed to grow.

  • It features a range of companies, from those seeking major funding to early-stage startups.

  • Largely categorizes into health + climate


Motion gradient experiments:

Delieverables